M.B.A. in Digital Marketing
Suresh Gyan Vihar University
Hi there, my name is Nikhil P.G. SEO Expert in Kerala and I am an information technology professional with a passion for technology and its impact on businesses.
I completed my B.Tech in Information Technology and went on to become a Network Expert in Unified Systems (NEXUS). I started my career as a Network Engineer in Trivandrum, where I honed my skills and gained valuable experience in the industry.
However, life took an unexpected turn when I had to return to my hometown of Kozhikode, Kerala. Instead of being discouraged, I saw it as an opportunity to start my own IT company, Techyempo InfoTech Private Limited, where we offered web designing and advertising solutions to local clients.
As I worked with my clients, I realized the huge potential of digital marketing and its ability to help businesses grow and succeed in the digital age. I made it my mission to become an expert in this field, especially in the areas of Google Ads, SEO (Search Engine Optimization), and social media marketing.
With dedication and hard work, I became one of the top SEO experts in Kerala, helping businesses increase their online visibility and reach their full potential. I am proud of what I have achieved and am excited to continue offering my expertise to help others succeed in the digital world.
I am a multi-talented individual with a strong background in information technology and digital marketing. One of my proudest achievements is being a Google Certified Digital Marketer. This certification demonstrates my expertise in the field of digital marketing and my ability to effectively manage campaigns and drive results for my clients.
In addition to my digital marketing skills, I also have a strong background in information technology and computer networking. This experience allows me to understand the technical aspects of online marketing and ensures that my strategies are effective and efficient.
I am also skilled in video editing, which allows me to create engaging and visually appealing content for my clients. Whether it’s a promotional video or an advertisement, I have the skills necessary to create eye-catching and impactful content that will help my clients reach their target audience.
Develop and Execute Digital Marketing Strategies:Create and implement comprehensive marketing campaigns across multiple digital channels including SEO, PPC, social media, email, and display
Advertising: Plan and execute campaigns that are aligned with the company’s goals, driving brand awareness, engagement, and conversions.
SEO and Website Management: Optimize the website for search engines to increase organic traffic and improve SERP rankings. Conduct keyword research, competitor analysis, and on-page/off-page optimization.
Paid Advertising (PPC) Campaigns: Manage and optimize paid campaigns on platforms like Google Ads, Facebook Ads, LinkedIn Ads, and other PPC channels.
Monitor campaign performance and adjust strategies to maximize ROI.
Social Media Strategy and Management: Develop and manage the social media strategy across platforms like Facebook, Instagram, LinkedIn, Twitter, etc.
Create engaging content, grow the audience, and manage community interactions.
Content Creation and Strategy: Collaborate with content teams to develop high-quality and relevant content for digital platforms.
Ensure content aligns with SEO objectives and drives engagement.
Email Marketing Campaigns: Plan and execute targeted email marketing campaigns.
Segment the email list for personalized marketing and ensure high open and click-through rates.
Analytics and Reporting: Use tools like Google Analytics, HubSpot, or other CRM systems to measure and report on the effectiveness of digital marketing campaigns.
Analyze data to identify trends and insights, refining strategies for better performance.
Lead Generation and Conversion Optimization: Focus on lead generation through digital channels and optimize landing pages to increase conversion rates.
Implement A/B testing to continuously improve campaign performance.
Budget Management: Oversee and manage the marketing budget, ensuring efficient use of resources to achieve marketing goals.
Collaboration and Cross-functional Communication: Work closely with sales, creative, and product teams to ensure marketing strategies align with business objectives.
Foster cross-functional collaboration to deliver a cohesive brand message and customer experience.
M.B.A. in Digital Marketing
Suresh Gyan Vihar University
Diploma In Digital Marketing
Aviv Digital, Kozhikode, Kerala
B.Tech (Information Technology)
King College of technology, Nallur, Namakkal, Tamilnadu.
Higher Secondary (Plus Two)
TechnicalHigher Secondary School, Thamarassery, Kozhikode, Kerala.
SSLC
Gov.Higher Secondary School Puduppadi
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mail@nikhilpg.com
+91 9400645004 , +971543136450
Kerala, India
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